Move Nutrition Newsletter
Each week we share five active nutrition stories + unique Move Nutrition features we think you’ll find interesting and helpful. Not registered yet for the weekly Move Nutrition Newsletter?
Five stories We're Reading
February 12, 2026
SPINS identifies top natural, organic trends shaping 2026– New Hope Network
SPINS data highlights protein leadership alongside fiber, functional ingredients, and clean-label transparency driving next-generation active nutrition purchasing behavior.
Ageing population could reshape food trends – FoodNavigator
Aging demographics are accelerating demand for mobility, muscle preservation, cognitive health, and longevity-focused nutrition solutions beyond traditional performance categories.
Expert shares insight on GLP-1’s potential to cause a nutrition gap– Nutrition Insight
GLP-1 appetite suppression may increase risk of micronutrient gaps and lean-mass loss, reinforcing need for protein and structured nutrition support.
Forecast projects sustained global growth as sports nutrition expands into mainstream wellness, aging, and lifestyle performance markets.
What new twins study reveals about genes, environment and longevity– The Conversation
Twin research suggests genetics shape lifespan more than assumed, yet lifestyle and training interventions remain critical for extending healthspan.
January 29, 2026
Vitamin Shoppe Debuts AI-Powered Advisor in New Innovation Store – Retail TouchPoints
Vitamin Shoppe’s AI advisor signals retail shift toward personalized supplement guidance blending digital intelligence with in-store expertise and consumer education.
Protein coffee reflects convergence of convenience, performance nutrition, and lifestyle habits, expanding protein use beyond workouts into everyday consumption occasions.
Collagen growth continues as joint health and healthy aging position collagen as a core healthspan ingredient beyond aesthetics.
Three Consumer Trends Shaping 2026 – Food & Beverage
Emerging 2026 trends highlight experiential wellness, functional food integration, and personalization shaping how consumers engage with health-focused products.
Amazon Supplement Testing Rules Explained – SupplySide Supplement Journal
Amazon’s evolving testing requirements expand as online retailer takes additional steps to verify online supplement sales, including sports nutrition products.
January 22, 2026
Weight management shifts toward metabolic health, muscle preservation, and lifestyle integration, creating new roles for protein, fiber, and active nutrition solutions.
Bioavailability innovation becomes a competitive differentiator, shifting active nutrition conversations from dosage claims toward delivery systems and real-world absorption outcomes.
While this study calls for more research, it suggests that small, achievable behavior changes reinforce brands’ power to support longevity without extreme protocols or elite-only performance positioning, reinforcing the importance of wholistic, active lifestyle and active nutrition practices.
Study indicates microbiome-informed nutrition and exercise may move metabolic syndrome management beyond generic advice, enabling personalized fiber, diet, and activity strategies with adherence.
Creatine gummies surge, but science, dosing accuracy, and stability will determine which brands endure, while the category is also expanding to include additional ingredient format innovations.
January 15, 2026
GNC’s creatine relaunch reflects category evolution toward branded systems, enhanced delivery, and broader muscle-performance positioning beyond traditional strength athletes.
The cheerleaders have spoken. The detractors have spoken. Dawn Jackson Blatner cuts through the noise to share a balanced approach relevant for active lifestyle consumers.
New data confirms personalization is redefining active nutrition, pushing brands toward segmented formulations, formats, and messaging across diverse age demographics.
CES 2026 Health Tech Trends – CNET
CES 2026 spotlights AI-driven health tracking, metabolic insights, and wearables all attempting to combine tech and wellness, tapping into a lucrative health span-focused market.
Food Preservatives Linked to Cancer and Type 2 Diabetes – NutritionInsight
Emerging research strengthens scrutiny of preservatives, reinforcing clean-label priorities and transparency demands impacting formulation and consumer trust in nutrition products.
January 8, 2026
Fast-casual brands are leveraging protein as a mainstream wellness signal, blurring lines between functional nutrition, beverages, and healthy meal options.
While Viral “Oatzempic” reflects consumer appetite for GLP-1-inspired satiety solutions using familiar, food-first ingredients, experts caution that even though healthy, consumers can’t expect “Ozempic-like” results contrary to what TikTok may say.
Performance nutrition booms as everyday athletes take over – FoodNavigator
Performance nutrition growth is increasingly driven by recreational and lifestyle athletes seeking recovery, energy, and healthspan benefits.
US health and nutrition trends 2026: GLP-1 drugs reshape consumer behavior – Nutrition Insights
GLP-1 medications are influencing food choices, portion control, and supplement positioning across weight management and metabolic health categories.
nGarmin expands nutrition tracking into macros and food logging, reinforcing wearables as central hubs for personalized performance and nutrition insights.
December 18, 2025
Active aging innovation driven by personalized nutrition and targeted solutions – Nutrition Insights
Active aging is shifting toward personalized, science-backed solutions targeting mobility, cognition, and cellular health rather than generic longevity claims.
2025 in Review: The Wellness Paradox and the Path to Healthspan – NutraIngredients
Consumers feel healthy, yet underlying metabolic, gut, and stress markers reveal unmet healthspan needs driving next-generation nutrition innovation.
Plant Oils in Sport Nutrition: A Narrative Literature Review – Nutrients (MDPI)
Emerging research suggests plant oils may support performance, recovery, and inflammation management, expanding sports nutrition innovation possibilities.
Why collagen is set to dominate 2026 – FoodNavigator
Collagen’s versatility across joint, skin, muscle, and healthy aging positions it as a cornerstone ingredient for 2026 functional nutrition growth.
Pomegranate-marigold blend outperforms key NAD+ booster in healthy aging trial – SupplySide Supplement Journal
A polyphenol-based botanical blend demonstrated superior healthy aging outcomes versus a leading NAD+ precursor in a human clinical trial.
December 11, 2025
FDA Confirms That NMN Can Remain on Market – SupplySide Supplement Journal
The FDA has reversed course and confirmed nicotinamide mononucleotide (NMN) can be marketed as a legal dietary ingredient, benefiting anti-aging supplement space.
A global review finds widespread inadequate EPA/DHA intake, urging clearer guidelines and better access to omega-3 nutrient sources.
TCI Opens Performance Nutrition Innovation Center Focused on Endurance and Recovery – Nutrition Insight
New center in Utah will accelerate ingredient R&D for endurance, hydration, cognitive, and recovery solutions, offering brands expanded formulation, testing, and clinical support capabilities with promise to transform the active nutrition space.
Review highlights cardiorespiratory fitness, muscular strength, and healthy dietary patterns as interconnected drivers of reduced chronic disease risk in active populations.
Study’s Obvious Flaws Make It Seem Like Supplement ‘Hit Job’– SupplySide Supplement Journal
Move Advisory Board members among experts who argue a new study linking pre-workout use leads to poor sleep is deeply flawed, questioning the study’s design and conclusions.
December 4, 2025
In a season where alcohol is traditionally part of many celebrations, more consumers are turning to healthier alternatives. The same is true for people pursuing healthy active nutrition habits. With market demand growing, the product choices have also expanded in a category forecasted for further growth.
Holistic Coaching: What It Is and Why It Matters – Trainerize Blog
Bringing it all together: holistic coaching integrates mindset, lifestyle, and nutrition habits, aligning with growing practitioner demand for comprehensive tools supporting long-term athletic performance and client wellbeing. Does a generalized approach ultimately benefit clients or are specialized roles the better way to education active nutrition consumers?
Brands increasingly target metabolic health, weight management, and healthy aging, signaling strong opportunity for functional ingredients supporting active lifestyle performance and recovery.
Brining it all together: holistic coaching integrates mindset, lifestyle, and nutrition habits, aligning with growing practitioner demand for comprehensive tools supporting long-term athletic performance and client wellbeing. Does a generalized approach ultimately benefit clients or are specialized roles the better way to education active nutrition consumers?
Overview highlights L-carnitine’s role in mitochondrial energy production and cognitive clarity, supporting potential interest for athletes seeking improved recovery, endurance, and focus
November 20, 2025
AI upends the search economy, small brands get their shot at discovery – New Hope Network
As AI-driven “answer engines” evolve, structured product data becomes vital for discovery, which may provide smaller sports and active nutrition brands to compete with larger, legacy competitors in the quest for consumer-attention.
New scale assesses sarcopenia prevention in seniors – Science Magazine
A new adherence scale for sarcopenia prevention underscores how behavior-change and nutraceutical strategies matter for muscle health in aging active consumers.
The growth of the women’s health category: SupplySide Global 2025 report – Nutritional Outlook
Women’s health is emerging from being largely ignored to on-trend as brands in sports and active nutrition integrate life-stage and gender-specific solutions.
Why your VO₂ max declines with age, and what to do about it – Marathon Handbook
As some active nutrition-based consumers chase health markers through wearable technology, Marathon Handbook explains that VO₂ max declines ~10 % per decade after age 30, which may motivate clients’ efforts to address VO₂ max as part of their exercise and nutrition routines.
Announcing the 2026 NutraIngredients SANS Start-Up Stars – NutraIngredients
The 2026 Sports & Active Nutrition summit announces its start-up stars for February’s event, which brings together research, suppliers, and brands serving active nutrition.
November 13, 2025
KSM-66 Ashwagandha Names Robert Lewandowski Global Brand Ambassador – WholeFoods Magazine
KSM-66 taps soccer star Robert Lewandowski to elevate global visibility, underscoring the growing demand for both clinically supported adaptogens in active nutrition and consumer-oriented messaging to drive ingredient demand.
Iovate Builds Scientific Team to Lead Education Push – NutraIngredients
Iovate invests heavily in scientific leadership, including two Move Nutrition board members, joining the trend of ingredient suppliers using research-driven consumer and practitioner education to communicate product benefits.
Mood Supplements Surge Amid Stress & Sleep Concerns – Nutrition Insight
Mood-support supplements gain traction as active nutrition consumers seek solutions for stress, sleep quality, and emotional resilience.
CarobWay, GRA Nutra Seal U.S. Distribution Agreement – PR Newswire
CarobWay and GRA Nutra expand U.S. access to sustainable, low-glycemic carob ingredients, supporting metabolic health innovation and alternative sweetening strategies for formulators, helping to fuel new active nutrition products.
Supplement Ingredient Idol Winners 2025 – SupplySide SJ
A look at the cutting edge of product formulation: Ingredient Idol winners showcase advancements in energy, gut health, and recovery, highlighting the industry’s growing emphasis on clinically validated ingredient innovation.
November 6, 2025
NOW Testing Finds St. John’s Wort Sold on Amazon Fails Label Claims – NutraIngredients
E-commerce supplement quality concerns highlighted as NOW uncovers widespread label failures, reinforcing the importance of relying on trusted, tested, and third-party certified supplements.
Wearables move deeper into nutrition monitoring and personalized nutrition, tracking carotenoids to prompt healthier eating.
Unique flavor trends in protein products continue with a holiday themed twist as brands ride the popularity of protein among a wider, conventional consumer base.
Can Nootropics Protect the Brain Against Age-Related Decline? – International Business Times
Cognitive health meets longevity: nootropics like bacopa and citicoline gain traction for supporting aging athletes’ brain resilience.
Gencor Rebrands as Saanroo to Reflect Evolving Health Portfolio – Nutrition Industry Executive
Nutrition ingredient provider Gencor’s shift to Saanroo signals broader positioning from single-ingredient focus to holistic, multi-category health and wellness solutions.
October 23, 2025
Best of the Best: Personalized Nutrition Platforms 2026 – The Tech Edvocate
Highlights leading AI-driven nutrition apps offering DNA-based, microbiome, and biomarker personalization to optimize health, weight management, and athletic performance in 2026.
Functional food brands are adding NAD+ boosters to support cellular energy, aging resilience, and recovery, signaling the next frontier in performance nutrition.
Festive fitness: how to stay active and balanced over the holidays – Men’s Fitness UK
It’s coming. Your clients can feel it. A few practical tips for maintaining health through the holidays when your fitness & nutrition routine is no longer routine.
MIT discovers amino acid that helps the gut heal itself – ScienceDaily
MIT study finds dietary cysteine triggers immune signaling that stimulates intestinal stem cells, promoting small intestine renewal and faster healing.
A gluten-free diet does not alter performance outcomes in nonceliac athletes undergoing sprint interval training: a pilot trial – Frontiers in Sports and Active Living
Six-week gluten-free diet versus mixed diet during sprint-interval training showed no performance advantage; modest weight/BMI reductions; mixed metabolism; monitor nutrients.
October 16, 2025
Moment of inspiration: At 80, Natalie Grabow became the oldest woman to complete an Ironman, finishing in 16:45:26.
A randomized, placebo-controlled, crossover clinical trial to evaluate the effect of a turmeric formulation on muscle soreness and function recovery in moderately active adults – Journal of the International Society of Sports Nutrition
A highly bioavailable turmeric formulation reduced delayed onset muscle soreness and supported functional recovery.
Women are shaping the next frontier of protein innovation – DairyReporter
Women now drive growth in protein innovation, demanding food-based formats that address energy, satiety, and healthy aging, not just muscle gain.
Choline Opportunities Are Ripe: Brain, Sports, and More – Nutritional Outlook
Choline enhances muscle–nerve communication, supports recovery, and helps maintain nitric oxide balance—making it a promising sport nutrition ingredient.
Nancy Mimms emphasizes daily movement, strength training, and prioritized protein to sustain health and vitality in her 70s.
October 9, 2025
UK nutrition experts warn that “cheat days” foster guilt and overeating, urging athletes to adopt sustainable, balanced fueling instead.
NSF dives deeper into testing and certification with acquisition that poises it for nutrition industry growth, including sports-focused ingredients.
Industry leaders stress clinically validated ingredients as the key to brand credibility, with growing demand for published human trials in active nutrition.
Industry leaders stress clinically validated ingredients as the key to brand credibility, with growing demand for published human trials in active nutrition.
Researchers fine-tuned large language models to predict calories and macros from text food recalls, hinting at friction-free athlete nutrition tracking.
October 2, 2025
Athletes need to focus on learning how to analyze science and evidence independently to optimize training, nutrition, and performance. Triathlete Magazine raises questions (and possibly debate) on what makes “sound science” when it comes to active nutrition.
Plant-based functional ingredients are reshaping beverage innovation, driven by health-conscious consumers seeking gut, energy, and mood benefits in convenient formats.
Protein remains the king of macronutrients, with consumer demand shifting toward plant, precision-fermented, and functional blends for wellness and sustainability.
New review shows Setria® Glutathione and citrulline may synergistically enhance nitric oxide production, supporting circulation, exercise performance, and recovery.
Caffeine + Taurine co-supplementation shown to boost anaerobic capacity and reaction time, offering complementary ergogenic effects ideal for high-intensity performance.
September 25, 2025
Clinical trial shows 1 g/day OptiMSM aids recovery, reducing inflammation, oxidative stress, and immune disruption in half-marathon athletes.
In light of India’s fast growing active nutrition marketing, HealthKart secures exclusive rights to legendary body. builder Ronnie Coleman’s Signature Series, expanding supplement access across India.
Anyone up for a trail run? Study finds outdoor exercise lowers stress, improves mood, and speeds recovery compared to city or gym workouts, boosting repeat participation.
Review of studies highlights research bias: 60% of supplement studies examine men, only 10% focus on women, leaving female athletes underrepresented.
Functional medicine leader XYMOGEN expands into performance nutrition with Athletix, an NSF Certified for Sport® line emphasizing purity, compliance, and athlete safety.
September 18, 2025
Processed foods high in additives and chemicals may increase chronic disease risk, underscoring the rise in transparency and cleaner product options offered to active nutrition consumers.
Brightseed’s BioMetaControl uses plant compounds to regulate gut metabolism, targeting glucose and lipid balance for improved metabolic and cardiometabolic health, offering promise for expanded active nutrition-focused formulations.
GLP-1 drugs aid weight loss but may accelerate muscle decline in older adults, highlighting the need for resistance training and monitoring. While a number of supplements are offered as support, pharmaceuticals are also seeking to address the issue.
Men increasingly embrace healthier diets and fitness, but often neglect mental health, sleep, and preventive care, creating lifestyle imbalances.
Cucumbers provide hydration, antioxidants, and other active nutrition benefits. Their nutrient density also supports energy, making them an underrated superfood
September 11, 2025
A 15-year Swedish study shows diets rich in vegetables, whole grains, nuts and healthy fats slow dementia and cardiovascular disease development.
Amateur and elite athletes exhibit gut microbiome changes with varying training intensities—intensity and diet shifts alter bacterial composition and markers.
Low-intensity exercises like walking, yoga, swimming aid recovery by enhancing circulation, mobility, and mental resilience.
Nutrabolt deepens partnership with Bloom Nutrition to diversify product lines, broaden retail reach, and strengthen position in performance energy and wellness categories.
Attention active pet owners: as if your pet wasn’t already good enough, here are the facts on why your life and your health is better with a pet.
September 4, 2025
Regular physical activity may enhance skin health by improving circulation, collagen production, and reducing oxidative stress—leading to benefits beyond the gym.
Emerging research links psychedelics to reduced inflammation and improved immunity—potentially opening yet another new frontier for psychedelic wellness benefits that could have positive longevity and wellness effects.
Addressing micronutrients with a popular supplement brand: A 14-day crossover trial showed AG1 significantly improved micronutrient adequacy in active adults—especially vitamins A, C, and E.
This latest launch combines creatine with a number of other ingredients, representing an expansion on classic single ingredient creatine. This may signal an expanded category of creatine products aimed squarely at active nutrition vs. classic muscle building consumers.
In vitamin D–deficient students, supplementation paired with exercise improved memory and cognitive flexibility, but not fitness gains in recent study.
August 28, 2025
Supplement industry insiders weigh-in on the potential influence MAHA and RFK Jr. have on the industry, its regulatory framework, and the hope for an ally in Washington, despite the threat of tariffs on global ingredient sources.
GLP-1 drugs are redefining health culture and market power—highlighting both challenges and opportunities for active nutrition brands emphasizing natural, lifestyle-driven results.
Convenient, high-protein snacks are evolving into lifestyle staples—fueling demand for clean-label, functional bars that align with everyday performance needs.
From cottage cheese to protein oats, breakfast gains mainstream appeal—offering performance pros new ways to guide clients toward muscle-fueling habits.
Dehydration may amplify stress symptoms—highlighting hydration’s role not just in performance, but in mood, recovery, and mental resilience for athletes.
August 21, 2025
Professional golfer Ben Griffin made headlines this week for an alleged overdose—sparking a very spirited conversation among the creatine science community.
Equinox tests AI-driven programs delivering individualized workouts and meal plans, signaling potential new tools aimed at precision training while calling into question the role for practitioners in A.I. programs.
Research links global omega-3 deficiency to impaired muscle and brain health, reinforcing importance of EPA/DHA supplementation in active populations. The study also showed deficiencies persisted even among those survey participants who supplemented with Omega-3s.
A new study found improved cellular health markers and stabilized jump performance across the menstrual cycle, highlighting creatine’s potential to support consistent training and recovery in active women.
Runner’s World highlights electrolyte use during 60-minute plus intense sessions or in hot conditions, helping trainers tailor hydration strategies for athletes.
July 31, 2025
July 24, 2025
November 20, 2025
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